Thursday, January 29, 2009

TAKING ADVANTAGE OF SALES

The key to being wealthy is planning ahead. Planning ahead is also known as foresight. Foresight is an attribute of the frugal. It is a wise course of action to look ahead. It is also wise to have a system in place. A system is the balance between unity and plurality. All successful things are based upon the principle of systems. Thinking in systematic terms is complex thinking. The unwise think simply and suffer accordingly.

Planning ahead means that actions taken are purposeful. Actions taken are by design. Those who do not plan ahead actions are on the spur of the moment without any forethought. Results correspond to the amount of thought put into an action. Short term thinking will be disastrous in the long term and long term thinking may not be as effective in the short term. However, it is the long term that matters most at the end of the day.

Businesses must be inviting to customers not only for the immediate sale but for the more important repeat sales. A business does not stay in business on one time sales but on repeat business. This is why it is important for businesses to do whatever is necessary to make a customer’s experience in their store worthwhile. Most people are interested in the way things look in the store rather than the prices of the goods.

Only those using lists and knowing the prices of goods have prepared in advance to get out of the store and keep in budget. These individual’s names are not legion but few and far between. One of the inviting items of businesses is to provide incentives. One incentive is to put certain items on sales. The frugal love to buy sale items. When items are on sale, it is a good time to stock up with as many sale items as is practicable.

For instance, Kroger is having what they call a Mega Event Sale. If you purchase ten items that have been designated as Mega Event Sale items, then you will get $5 off the purchase. This means that you save .$50 on the purchase of each item. Kroger is running a special on Starbucks Coffee for $6.99. The same coffee sells at Walmart for $8.34. By purchasing 10 bags of Starbucks, the price drops to $6.49. The savings is $19.98 from purchasing the same quantity from Walmart. This is your classic no thinker.

Now that you have saved $19.98, you can use this savings to spend on something else. This is what is important about saving money on purchases. Most people never consider these things because they do not think about such things. They are too busy talking on their cell phones to be concerned with the price of the items they are purchasing, so they end up overspending. They do not like to think. This is why they are perpetually talking on the phone. They do not want to be alone with their thoughts because there are no thoughts.

No comments: